Branding Project: Cannes Lions Romania, Bucharest 2011
Creative Team Branding – Naming // Logo Design // Creative Strategy.
“Punct si virgula” is the Romanian translation for semicolon simbol = “;”, which suggest continuity, and it’s used to give a sense of hierarchy in sintax contruction.
Minimalist, ying&yang like to suggest a complete creative team, whom never stops creating.
Value: This project became a case study at The Alternative School for Creative Thinking @ Cannes Lions Romania on Personal Branding, Team Identity Creation and Creative Strategy.
Creative Credits: Alex Haidamac